MARKETING QUIZ



1. In product concept, the profit is earned through – Quality of product

2. Sales and distribution is a part of – Promotion

3. First step in buying process – problem recognition

4. SCM means – Supply channel market

5. Internet marketing comes into – Market space

6. VCM stand for – Value chain management

7. Last stage in PLC is – Decline

8. DSR stand for – Daily sale report

9. Government universities come under – Non-profit market

10. ‘A Guarantee company taking a responsibility’, is what kind of marketing – Accountable marketing

11. Banks informing customers about loan taken by them is/are – Re-active marketing

12. Father of management is – Henry Fayol

13. Marketing activity is associated with – Company

14. Political parties come under which environment – Macro environment

15. Life Style comes under – Personal factor

16. Client means – Permanent Customer

17. LPG stands for – Liberalization Privatization Globalization

18. Internal marketing means – Intranet transaction

19. A bank annual balance sheet in new paper is/are – Public relation

20. Competitors come under – Micro Environment