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DID YOU KNOW – LIFE FACTS.

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Syskool
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DID YOU KNOW – LIFE FACTS.

1. Be very selective when it comes to choosing friends. People now a days don’t know the true meaning of friendship and loyalty.

2. Know your worth. Know when you have had enough. And move on from the people who keep ruining your happiness.

3. What comes easy, will not always last. And what will last, will not always come easy.

4. Letting go is never easy, but sometimes it’s necessary.

5. You don’t need to waste your time on someone who only wants you around when it fits their needs.

6. Stop crying over yesterday and start smiling for tomorrow.

7. Find someone who wants you as much as you want them.

8. In life, there are some people you’re going to have to lose in order to find yourself.

MARKETING CONCEPTS

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Syskool
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MARKETING CONCEPTS

 


1. What is Marketing?
The process of planning and executing the concepts, pricing, promotion and distribution of ideas/goods/services to satisfy individual’s / organizational goals is called marketing.

2. What is Viral Marketing?
Marketing by the word of the mouth, having a high pass-rate from person to person is called Viral marketing. Creating a ‘buzz’ in the industry is an example of viral marketing.

3. What is Bench Marketing?
A comparison of the business processes with competitors and improving prevailing ones is called bench marketing.

4. What is Drip Marketing?
The method of sending promotional items to clients is called Drip marketing.

5. What is Guerilla Marketing?
Unconventional marketing intended to get maximum results from minimal resources is nothing but Guerilla Marketing.

6. What is Branding?
The essence of a product, its quality and competitiveness displayed in the form of letters, symbols and colours is known as branding.

7. What is Internet Marketing?
Internet marketing is the marketing of products or services over the Internet. Internet Marketing is also known as i-marketing, web -marketing, online-marketing, Search Engine Marketing (SEM) or e-Marketing.

8. What is Digital Marketing?
Digital Marketing is the practice of promoting products and services using all forms of digital advertising. It includes Television, Radio, the Internet, mobile and any other form of digital media.

9. What is Customer Relationship Management (CRM)?
Customer Relationship Management concerns the relationship between the organization and its customers. It is a process or methodology used to learn more about customers’ needs and behaviours in order to develop stronger relationships with them.

10. What are the Three Levels of a Product?
Core Product, Actual Product, Augmented Product

Civil Services prelims examination on August 24

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Syskool
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Civil Services Prelims Examination
Civil Services prelims examination on August 24


The Civil Services Prelims Examination will be conducted by the Union Public Service Commission on August 24 this year. The prestigious Civil Services Examination is conducted annually to select officers for Indian Administrative Service (IAS), Indian Foreign Service (IFS) and Indian Police Service (IPS), among others.

The UPSC has sought various ministries assistance to spare some officers under them who can be deputed as Assistant Supervisors and Invigilators for the exam.

“The Civil Services (Preliminary) Examination, 2014 will be conducted by the Commission on August 24, 2014. Out of over ten lakh candidates expected to apply for this examination, more than one lakh candidates are anticipated to opt for Delhi as their centre of examination,” the UPSC said in a letter to the Department of Personnel and Training (DoPT).

For this purpose, about 250 sub-centres will be required. At the same time, the requirement of Assistant Supervisors and Invigilators will also be substantial, the letter said.

“The Commission would be requesting various ministries or departments of Government of India, including their attached and subordinate offices in Delhi, to spare the services of the requisite number of Group ‘A’ and Group ‘B’ officers, for performing the duties of Assistant Supervisors and Invigilators, in the aforesaid exam,” it said.

The officers thus deputed to the Commission will be paid honorarium by the UPSC for their services, the letter added. The Civil Services Examination is conducted in three stages–preliminary, mains and interview. According to a tentative time table, the Civil Services (mains) Examination, 2014 are slated to be held on December 14.

13 Interesting facts related to Indian Banking

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Syskool
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13 Interesting facts related to Indian Banking


1.Allahabad Bank is the oldest Joint Stock Bank of India.
2.Andhra Bank was founded by Freedom Fighter Dr. Bhogaraju Pattabhi Sitaramayya
3.Bank of India, London, 1946 was first bank to open a branch outside India.
4.The first bank to be given an ISO 9002 certificate for one of its branches — Canara Bank
5.The Postal Dept has issued a commemorative stamp in the name of this bank celebrating 100 years in 2011 — Central Bank of India
6.First Indian Bank to be wholly owned by Indians — Central Bank of India
7.The bank formed on the efforts of Lala Lajpat Rai — Punjab National Bank
8.The only merger of nationalized banks took place between — Punjab National Bank and New Bank of India in 1993
9.The bank whose brand equity is “Pygmy Deposit Scheme” — Syndicate Bank
10.The bank which was conceived by Shri GD Birla — UCO Bank
11.The bank which was inaugurated by Mahatma Gandhi in 1919 — Union Bank of India
12.The largest among nationalized banks — Punjab National Bank
13.The bank established in the year 1913 as Bank of Mysore Ltd. at the instance of the banking committee headed by the great Engineer – Statesman, Late Dr. Sir M.Visvesvaraya — State Bank of Mysore

GA QUESTIONS

By
Syskool
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1
GA QUESTIONS



[1] Which indian company has raised 1 billion dollar investment recently?
A: Snapdeal
B: Flipkart
C: OLX
D: TCS
Ans:(B) Flipkart

[2] Which country has declared Ebola public health emergency?
A: Sierra Leone
B: Kenya
C: Yemen
D: Ghana
Ans:(A) Sierra Leone

[3] World Hepatitis Day is observed on?
A: July 20
B: July 24
C: July 28
D: July 30
Ans:(C) July 28

[4] Which one of the following disease is caused by Rotavirus?
A: Polio
B: Kala Azar
C: Japanese Encephalitis
D: Diarrhoea
Ans:(D) Diarrhoea

[5] Eminent personality Madhukar Singh has died, he was associated with which field?
A: Environment
B: Human Rights
C: Hindi Literature
D: R T I
Ans:(C) Hindi Literature

[6] Which player has set record of fastest serve in women’s tennis
A: Maria Sharapova
B: Venus Williams
C: Sabine Lisicki
D: Serena WILLIAMS
Ans:(C) Sabine Lisicki

[7] Which Portal has been launched by Narendra Modi government for good governance through citizen’s participation
A: CitGov
B: Gud Gov
C: MyGov
D: PeopGov
Ans:(C) MyGov

[8] Sushila Rani Patel has died, she was associated with which field
A: Environment
B: Classical Dancer
C: Classical Singer
D: Women Rights
Ans:(C) Classical Singer

[9] “The Vijay Mallya Story” book has been written by
A: MB Krishnan
B: K Giriprakash
C: Balkrishan Acharya
D: Pankaj Singh
Ans:(B) K Giriprakash

[10] Which Rover has set the record of maximum distance covered by a Rover?
A: Endeavour Rover
B: James Rover
C: Lunokhod Rover
D: Opportunity Rover
Ans:(D) Opportunity Rover

[11] Which committee has been appointed by central government to review gas pricing formula?
A: R K Jain Committee
B: Thorat Committee
C: Suresh Prabhu Committee
D: B Mahapatra Committee
Ans:(C) Suresh Prabhu Committee

[12] Which of Indian Shooter has won Gold in Men’s 10m Air Rifle event at Commonwealth Games 2014?
A: Karni Singh
B: Gagan Narang
C: Abhinav Bindra
D: Vijay Kumar
Ans:(C) Abhinav Bindra

[13] Who has been appointed as Governor of Haryana?
A: D Y Patil
B: Kaptan Singh Solanki
C: K N Tripathi
D: R P Singh
Ans:(B) Kaptan Singh Solanki

[14] what is “Gauravi”?
A: A robot
B: An app to curb food waste
C: One Stop Crisis center for women
D: Submarine based missile
Ans:(C) One Stop Crisis center for women

[15] Kargil Vijay Diwas is celebrated on?
A: July 14
B: July 18
C: July 22
D: July 26
Ans:(D) July 26

[16] Who has been appointed as member of UN Board of Auditors?
A: Krishna Kumar
B: Rajesh Mishra
C: Shashi Kant Sharma
D: Narendra Kumar Verma
Ans:(C) Shashi Kant Sharma

[17] “Peace Clause” is associated with which Organisation’s working rules?
A: World Bank
B: UNDP
C: IMF
D: WTO
Ans:(D) WTO

[18] Which of the Indian Players have won Gold on first day of Commonwealth Games 2014?
A: Navjot Rana
B: Ganeh Mali and Sushila Likmabam
C: Sukhen Dey and K Sanjita Chanu
D: Kalpana Thoudam
Ans:(C) Sukhen Dey and K Sanjita Chanu

[19] Who has been elected as new President of Iraq?
A: Peter Mutharika
B: Fuad Masum
C: Rahun Ibik
D: Asif Maliki
Ans:(B) Fuad Masum

[20] Which Organisation releases Human Development Report?
A: World Bank
B: IMF
C: UNESCO
D: UNDP
Ans:(D) UNDP

[21] India has been ranked at which place according to Human Development Report 2014?
A: 123
B: 129
C: 135
D: 138
Ans:(C) 135

[22] FDI Cap in Insurance sector has been raised from 26 percent to
A: 34 percent
B: 41 percent
C: 46 percent
D: 49 percent
Ans:(D) 49 percent

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